Snapchat is launching a brand new Lens that lets customers create and edit photos utilizing a text-to-image AI generator, the corporate advised Trendster completely. The brand new βThink about Lensβ is out there to Snapchat+ Platinum and Lens+ subscribers.
Think about Lens permits customers to create, edit, and recreate Snaps by coming into their very own prompts. They will then share the picture with their associates, put up it to their Story, or share it outdoors out Snapchat.
Whereas Snapchat already has quite a few generative AI Lenses, the corporate notes that Think about Lens is its first open immediate picture technology Lens.
Customers can generate photos utilizing customized prompts, like βcreate a picture of a grumpy catβ or βflip me into an alien.β The Lens additionally options pre-loaded prompts that individuals can use, akin to βFlip me right into a 4 to 5 panel comedian the place one thing surprising however heroic occurs,β βMake me right into a humorous caricature,β and βMake this particular person skydive.β
Snapchat notes that customers can all the time faucet the caption bar to edit their immediate into something theyβd like.
Earlier this 12 months, Snap unveiled an AI text-to-image analysis mannequin for cellular units that it stated would energy a few of Snapchatβs options sooner or later. Whereas Snap didnβt verify whether or not this mannequin powers the brand new Lens, it did notice that its Lenses are constructed utilizing a mix of each in-house fashions and trade main AI fashions.
Snapchat+ Platinum and Lens+ subscribers can discover the brand new Lens within the entrance of the Lens Carousel or within the Unique class. After choosing the Lens, they’ll faucet the caption to enter or edit the immediate. A Platinum subscription prices $15.99 per thirty days, whereas a Lens+ subscription prices $8.99 per thirty days.
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Snap has been seen as a frontrunner in AR, however has additionally been investing in AI over the previous few years alongside practically each different tech firm.
Just a few months in the past, the corporate launched a standalone Lens Studio iOS app and net device designed to make it simpler for anybody to create AR Lenses utilizing AI and easy instruments. And in March, it rolled out its first-ever video generative AI Lenses.





