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By way of an extension to its earlier $50 million Sequence A spherical that closed in September, AI video era startup Higgsfield has bought one other $80 million value of inventory, bringing its complete Sequence A to $130 million. The corporate says it has now hit a $1.3 billion valuation.
Higgsfield gives a software that enables shoppers, creators, and social media groups to create and edit AI-generated movies. The corporate was based by Alex Mashrabov, former head of Generative AI at Snap, who landed on the firm after it purchased his earlier startup, AI Manufacturing facility, in 2020 for $166 million. Mashrabov was a co-founder of AI Manufacturing facility.
5 months after Higgsfield launched its software, it touted 11 million customers and mentioned it was a platform of alternative for content material creators. 9 months in, it has now reached over 15 million customers and is on a $200 million annual income run price, with that determine doubling from a $100 million trajectory in about two months, it says.
The startup believes this places it in rarified development terrain, outpacing corporations like Lovable, Cursor, OpenAI, Slack, and Zoom, in line with its press launch.
To place itself much less as an AI slop maker and extra as a enterprise software, Higgsfield now emphasizes that the product is primarily utilized by skilled social media entrepreneurs, “a serious signal that the platform adoption has developed past informal content material creation.”
After all, it’s nonetheless an AI slop engine as properly. Final month, Higgsfield was used to create a video referred to as “Island Vacation” that depicted individuals talked about within the Epstein recordsdata alongside fictional characters on “trip” on Epstein’s island. (Due to its offensive nature, we’re not going to hyperlink to the viral X publish.)
However, its customers additionally share loads of initiatives centered on style and Hollywood-esque story telling, as properly.
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Buyers within the Sequence A extension embrace Accel, AI Capital Companions, Menlo Ventures, and GFT Ventures.
