Demis Hassabis, CEO of Googleβs AI analysis group DeepMind, appeared to recommend Tuesday night that Veo 3, Googleβs newest video-generating mannequin, may doubtlessly be used for video video games.Β
In response to a put up on X beseeching Google to βLet me play a online game of my veo 3 movies already,β and asking, βplayable world fashions wen?β Hassabis responded, βnow wouldnβt that be one thing.β
On Wednesday morning, Logan Kilpatrick, lead product for Googleβs AI Studio and Gemini API, chimed in with a reply: βπ€π€π€π€βΒ
Each posts from the Google executives are little greater than playful strategies, and a Google spokesperson instructed Trendster the corporate had nothing to share for the time being. However constructing playable world fashions isnβt exterior the realm of potentialities for the tech large.
World fashions are totally different from video-generation fashions. The previous simulates the dynamics of a real-world setting, which lets brokers predict how the world will evolve in response to their actions. Video-gen fashions synthesize real looking video sequences.
Google has plans to show its multimodal basis mannequin, Gemini 2.5 Professional, right into a world mannequin that simulates elements of the human mind. In December, DeepMind unveiled Genie 2, a mannequin that may generate an βcountlessβ number of playable worlds. The next month, we reported that Google was forming a brand new staff to work on AI fashions that may simulate the actual world.
Others are engaged on constructing world fashions β most notably, AI pioneer Fei-Fei Li. Li got here out of stealth final 12 months with World Labs, a startup that has constructed its personal AI system that generates video game-like, 3D scenes from a single picture.
Veo 3, which continues to be in public preview, can create video in addition to audio to associate with clips β something from speech to soundtracks. Whereas Veo 3 creates real looking actions by simulating real-world physics, it isnβt fairly a world mannequin but. As a substitute, it could possibly be used for cinematic storytelling in video games, like cutscenes, trailers, and narrative prototyping
The mannequin can be nonetheless a βpassive outputβ generative mannequin, and it (or a future Veo era) would wish to shift to a simulator thatβs extra energetic, interactive, and predictive.
However the actual problem with online game manufacturing isnβt simply spectacular visuals; itβs real-time, constant, and controllable simulation. Thatβs why it would make sense to see Google take a hybrid strategy that leverages Veo and Genie sooner or later, ought to it pursue online game or playable world growth.
Google may discover itself competing with Microsoft, Situation, Runway, Pika, and, ultimately, OpenAIβs video-generating mannequin Sora.
Given Googleβs deliberate strikes on this planet fashions house and its fame for utilizing its deep pockets and distribution muscle to steamroll rivals, rivals on this house could be sensible to maintain an in depth watch.
