AI audio firm ElevenLabsβ co-founder and chief government Mati Staniszewski believes that AI fashions will likely be commoditized over time, a revealing remark for an organization centered at the moment on constructing them.
Talking onstage on the Trendster Disrupt 2025 convention on Tuesday, the ElevenLabs founder was discussing each his short-term and long-term views of the AI audio house.
Staniszewski stated that his firmβs researchers have been capable of crack a few of the mannequin structure challenges, and this focus will proceed within the audio house for the following 12 months or two.
βOver the long run, it should commoditize β over the following couple of years,β Staniszewski stated. βEven when thereβs variations β which I feel would be the fact for some voices, some languages β by itself, the variations will likely be smaller.β
Requested why ElevenLabs would give attention to constructing fashions if he believed they might be commoditized in time, Staniszewski defined that, within the brief time period, they have been nonetheless the βlargest benefit and the most important step change you may have at the moment.β
As an illustration, if the AI voices or interactions donβt sound good, thatβs nonetheless an issue that must be solved.
βThe one strategy to clear up it’sβ¦ constructing the fashions your self, after which, over the long run, there will likely be different gamers that can clear up that, too,β stated Staniszewski.
He additionally famous that these searching for dependable, scalable use circumstances would nonetheless possible use completely different fashions for various use circumstances.
Nevertheless, within the subsequent 12 months or two, Staniszewski stated that an rising variety of fashions will transfer into multi-modal or fused approaches.
βSo, you’ll create audio and video on the identical time, or audio and LLMs on the identical time in a conversational setting,β he stated, pointing to Googleβs Veo 3 for example of what may be achieved when combining fashions collectively.
The founder stated that ElevenLabs plans to launch partnerships with different firms and work with open supply applied sciences to see if the corporate can mix its audio experience with a few of the experience of different fashions.
For ElevenLabs, the purpose is to give attention to each mannequin constructing and functions to create long-term worth, he stated.
βThe identical means software program and {hardware} was the magic for Apple, we predict the product and AI would be the magic for the era of one of the best use circumstances,β he added.





